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Knowledge Base Home aero-right Create Email Marketing aero-right What happens if I personalize my email and the field I use to do this is empty?

What happens if I personalize my email and the field I use to do this is empty?

Create Email Marketing Updated on December 1, 2015

If the field that you attempted to merge into the body of the email does not have a value, it will not appear in the body of your email.

Note: The exception to this is the first name field. If this does not have a value, it will appear as ‘subscriber’ to your contacts.

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