What is Abuse?
One way to define abuse is as a "Spam Complaint." There are different levels of complaints, each of which can affect your emailing reputation. Standard Abuse Complaints are registered when a recipient marks your email as spam inside of their inbox. A report is sent to us whenever this happens, and we automatically unsubscribe the recipient and add them to your Master Unsubscribe List in your account to prevent any
Reports October 14, 2021
What can I do with my From Name to improve my open rate?
Your From Name is just as important as your Subject Line when it comes to whether recepients will open your email or not. There are a few things you can do with your From Name to help improve your open rate. Get Recognized Your subscriber should be able to identify you as the sender of the email. Therefore, your From Name needs to contain information that connects with your