How do I reduce the number of opt-outs I receive?
The interest your contacts have in receiving your emails will change over time and it is expected that your list may shrink as a result of some contacts losing interest completely. However, there are some things you can do that will help keep your subscribers interested. Keep your contacts engaged with your emails over time: Keep the Content Relevant - Consider breaking your list into smaller segments in order to
Contact Lists August 7, 2018
How can I get more contacts to open my emails and/or surveys?
Please consider the following tips to help increase your open rate: Make sure that your "From" name is one that your subscribers will recognize. A contact is much more likely to open an email if they trust the sender. Try to use the same "From" name each time so that you build familiarity and credibility with your subscribers. Incorporate your name, business or department to cleary identify yourself to your
Reports August 7, 2018
How do I write effective survey invitations?
You may be sending your survey to your recipients when they are in all manner of moods or trying to wade through any number of emails. Conversely, they may have all the time in the world but you are not giving them enough info to reassure them that your survey is necessary. Follow the steps below to improve your survey open- and click-rates: Start Immediately from the Subject Line The
Surveys & Polls August 6, 2018