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Knowledge Base Home aero-right

Does Benchmark Email allow me to use purchased email addresses?

No, we do not allow the use of purchased email addresses. Benchmark Email is a permission-based email marketing company. If you use purchased email addresses with Benchmark Email, your account will be terminated and you will not be eligible for a refund. Benchmark members must follow the anti-spam policies of the CAN-SPAM Act and obtain their lists lawfully by confirmations and opt-ins. Not sure if your list is permission-based? Check

Contact Lists August 6, 2018

Can I send email campaigns to an older list?

As long as the list is permission-based, then you are able to use it in your Benchmark Email account. However, it is not advisable to send to addresses that have not been contacted in a year or more. Many people change their email addresses every year or so and this means that your success rate for that past list could be very low, with several hard bounces. Also, users may

Contact Lists August 6, 2018

What is proof of permission and why do I need to provide it?

Proof of permission is some sort of record that tells us that your list is permission-based. By permission-based, we mean that every single person on your list has given you the green light - in one form or another - to email them. To take things further, the contacts on your list must be from people who know, without question, that they're giving you permission to email them. To put

Contact Lists August 6, 2018

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