How can I get more contacts to open my emails and/or surveys?
Please consider the following tips to help increase your open rate: Make sure that your "From" name is one that your subscribers will recognize. A contact is much more likely to open an email if they trust the sender. Try to use the same "From" name each time so that you build familiarity and credibility with your subscribers. Incorporate your name, business or department to cleary identify yourself to your
Reports August 7, 2018
How can I lower my opt-out rate?
It is expected that a certain number of contacts will opt-out with every campaign that is sent. However, if you are losing a significant number of subscribers, there may be two main reasons for this. Targeted Audience You may not be sending to the appropriate audience. If subscribers signed up hoping to receive notices of upcoming sales and coupon opportunities but instead only receive your detailed, informative newsletter then they
Contact Lists August 6, 2018