How to use the Jump To Node
The Jump To feature was created with our customers in mind, after seeing that we desperately needed a way to help you shorten your automations. The node does exactly what its name suggests. It jumps a contact to another point in the automation. Use the Jump To feature to move a contact back to a starting point in your automation or use it to jump them forward. Here is how
Automation Pro August 20, 2019
How to use the Update Contact Details Node
You can set up the Automation Pro journey to automatically update contact details with relevant tags based on email and website engagement. By updating your contact’s details, you can also create new segments or move contacts from one segment to another. These segments can be used to plan both online and offline future marketing strategies for your database. The Update Contact Details option is available in the Action nodes. We
How to create an Email Engagement Automation
Email Engagement automations are determined when a person clicks on a link or opens an email. You are able to send emails when a contact: Opens an email Clicks on any link in the email Clicks on a specific link in the email To create an Email Engagement automation, kindly follow the steps below: Log into your Benchmark account Click on Automations from your Dashboard menu Select Automation Lite Now
Automation Lite June 27, 2019
Automation Pro Reports
There are 3 types of reports available for Automation Pro which are only available when an automation is activated. You can access your Automation reports from the AP Dashboard or from within the canvas. Report Options Automation Summary Node reporting Email reports Automation Summary Can be found when you enter your Automation Pro Dashboard. Any Automation that has an active email will have a Summary option. You’ll see a list
Automation Pro September 5, 2019
What is Automation Lite?
Automation Lite is an email or series of emails that get scheduled to send to your contacts over a specified period of days. When you create your Automation, you can specify how many days after the subscription date to send a particular message. For example, if you create an Automation email, you can set that email to be sent on day 0. This means that the contact will receive the
Automation Lite April 5, 2019
How do I activate my Automation?
You must activate your automation before it can begin sending emails. To activate your Automation: Click Automations from the Navigation. Then select Automation Lite Now, click on the more options icon to the right of your automation and select Activate. Once you activate your automation, the emails in that automation will begin sending accorting to the schedule you set.
Automation Lite March 26, 2019
Report statistics for Automation Lite
Our system provides tracking statistics for Automation Lite. The same statistics that are gathered for individual emails are also gathered for automations. The difference between automations tracking and message tracking is the ability to sort the statistics by different criteria. To track your automations: Click the Reports tab from any page in your account. Select Automation Reports. Then choose the Automation to which you want to view reports for. After
How to use the Canvas in Automation Pro?
You might have heard some of our Engagement Specialist talking about the “Canvas” so what is the Canvas and how do we use it? The Automation Pro Canvas allows you to visualize your journey. Different shapes represent different nodes, and arrows enable you to create paths for your Journey. When you first start a Journey it will look like this: Entries determine how your subscribers will enter your journey. Added
Automation Pro September 4, 2019
Will I be able to reactivate my automation?
Unfortunately in Automation Pro, you will not be able to reactivate your automation. This is due to the complex nature of automations, combined with website tracking. When automations are terminated, subscribers will lose their place in the automation and by reactivating it, we run the risk of spamming subscribers.
Automation Pro August 7, 2018
How do I install the tracking code on my website?
Tracking if your recipients are engaging with your website, is the number one rule if you want to keep your recipients engaged. Use this information to know what it is they are interested in and figure out how to better pursue your recipients. Learn how Benchmark tracks website activity. If you are using a trigger such as Website Engagement or the condition Website Activity, you will need to copy the tracking
Automation Pro September 20, 2019