Getting Started with Benchmark Email
We know you are eager to get started and send your first campaign, but before sending it is important you set up your account correctly, and understand the key aspects for landing your campaign in the inbox. Topics covered in this article How to add your organization’s information How to update your time zone How to add different senders How to avoid the spam folder Contact list verification How
Getting Started February 2, 2021
What Are Responsive Emails?
Responsive emails are designed to adapt to all the devices they are viewed on by rearranging all texts, images, and blocks. Benchmark offers easy to use tools to help you create your own responsive emails. Resulting in more opens and clicks on your email campaign. Approximately 55% of all emails are now opened on mobile devices rather than computers. The big difference between viewing an email on a traditional desktop
Templates & Editor December 21, 2020
Does Benchmark Email provide responsive templates?
Absolutely yes! Benchmark does provide responsive templates for your emails. Any emails you create in the Drag & Drop Editor will be responsive and will adapt to all mobile devices. Whether you create the email from scratch or choose a template with the Drag & Drop Editor you’ll have a responsive email, barring any content that may break the email. Click Here to learn about Responsive Emails. If you have
Templates & Editor June 25, 2019
How to Avoid the Top Twenty Spam Words
Many of the words and phrases that ISP mail filters identify as spam are clearly obvious. Incorporating terms such as $$$, Incredible Deal, Earn Extra Cash, Multi-level Marketing, and of course, Viagra and Cialis into your email text or subject line are surefire, express one-way tickets to the blacklist. There are, however, twenty words or phrases that most email marketers wouldn’t ordinarily consider as dangerous, but using them can demolish
Delivery November 5, 2020
The 100 Worst Spam Words and Phrases to Avoid in Your Subject Line
Stop me if you’ve heard this one before... Monday, Tuesday, any day really, you log in to your email inbox and you have 42 new messages. “You have won the Ukrainian Lottery!” “Make Millions NOW!!” “Please help [insert someone from I have no idea where who would like to give you money from their trust fund so you can hang on to it for some reason].” And that most classic
Delivery March 11, 2021
What Role Addresses Does Benchmark Email Specifically Block From Bulk Importing?
Role-based email addresses are usually set up by a company to manage general inquiries or issues related to that organization. These emails are managed by several people or individuals who may be part of different departments. Sending informative emails to such email addresses result in a high complaint rate, and we do not allow such addresses to be imported in bulk. If you have been given explicit permission from a
Contact Lists December 2, 2020
List Approval
So you just uploaded your list, and now you can’t use it because it is Under Review going through our List Approval process. No need to panic, this process only takes a few minutes. List approval is our process to verify the existence of contacts in your list. In simpler terms, we make sure they are valid emails. During the list approval process, we sample a small percentage of your
Contact Lists December 21, 2020
Test Email and Limitations
To send a test email: Click on Email from the left navigation, and then Emails again. Then, click on Create New Email or open a Draft or Incomplete email. Complete the first 2 steps. You’ll then reach the Editor step. Select a template to use, and begin editing. Once you are ready hover over the Test button and select the Send Test Email option. You’ll see a popup where
Drag & Drop Editor Templates & Editor December 20, 2018
Spam Check Feature
Our Spam Check feature scans your email for content that can be filtered as spam. The feature rates your email on a scale from 0 to 8 and the higher the score, the likelier your email will be filtered as spam and will either land in the spam folder or be quarantined. By using the Spam Check, we can gauge the deliverability of your email, and also address any issues
Drag & Drop Editor December 17, 2018
Merge Tags Available in Benchmark Email
You can personalize or customize your Benchmark Email campaigns through the use of merge tags. The following categories of tags are available to show you how you can personalize your email campaigns. Before getting started, please be aware that modifying the codes given below could break. HTML can be easy to use; however, the HTML code must be exact for it to render correctly. For example, when using quotation marks
Templates & Editor November 9, 2020