How To Avoid The Top Twenty Spam Words
Many of the words and phrases that ISP mail filters identify as spam are clearly obvious. Incorporating terms such as $$$, Incredible Deal, Earn Extra Cash, Multi-level Marketing, and of course, Viagra and Cialis into your email text or subject line are surefire, express one-way tickets to the blacklist. There are, however, twenty words or phrases that most email marketers wouldn’t ordinarily consider as dangerous, but using them can demolish
Delivery June 23, 2019
The 100 Worst Spam Words and Phrases to avoid in your subject line
Stop me if you’ve heard this one before... Monday, Tuesday, any day really, you log in to your email inbox and you have 42 new messages. “You have won the Ukrainian Lottery!” “Make Millions NOW!!” “Please help [insert someone from I have no idea where who would like to give you money from their trust fund so you can hang on to it for some reason].” And that most classic
Delivery June 21, 2019
Domain Whitelabeling with Benchmark Email
In our course to provide the best email marketing services to our clients, we keep our delivery team busy with adding new features and improving the existing ones. This time again, our team has created Domain Whitelabeling for those who want to improve their email delivery using Benchmark Email or those want domain whitelabeling. ISPs review email authentication records in the headers of received email campaigns to reduce spam emails
Delivery July 10, 2020
How to compare email reports?
Comparing email reports should come as second nature when sending email campaigns. That is why Benchmark provides a detailed reporting system to better monitor the engagement trends on your campaigns. Email reports can be found in the Reports section of your account. Follow the steps below to learn how to compare reports. From the left menu, click on Reports. Select Email Reports. Select the campaign reports you want to compare.
Reports May 9, 2019
Download Email Reports
Measure how effective your email was and prepare how to improve for future emails by downloading your email reports. Once you have sent your email campaign, you can download a detailed report from within the Reports section in your account. Reports Available Opens Clicks Forwards Complaints Bounces Unsubscribes Unopens To learn how to see your email reports, please follow the steps below. From the left menu, click on Reports. Select
Reports April 10, 2019
What is Abuse?
One way to define abuse is as a "Spam Complaint." There are different levels of complaints, each of which can affect your emailing reputation. Standard Abuse Complaints are registered when a recipient marks your email as spam inside of their inbox. A report is sent to us whenever this happens, and we automatically unsubscribe the recipient and add them to your Master Unsubscribe List in your account to prevent any
Reports January 9, 2019
HTML Display errors in different Email Clients
ISP’s like AOL, Yahoo, Gmail, and many others can cause emails to have a different appearance in their inbox. Not to mention that different browsers can also affect the look of an email. Benchmark is determined to help our clients have the best looking emails. By using our Drag n Drop editor you can ensure your emails will be mobile friendly, and if this isn’t enough we also provide an
Delivery June 6, 2019
What is a Dedicated IP?
A dedicated IP is a unique address that identifies the location of the IP on the web or a local network. Benchmark provides dedicated IP’s ($28.95 month) and we assign them exclusively to a single sender or company for email sending. The owner of the IP address has full control of its sending and can manage the reputation of their IP address, preventing the sender from being affected by the
Delivery May 24, 2019
Is there a way to export the list of contacts who opened my email? How do I view the list?
You can view the email addresses of contacts who opened your email by using the Reports Section. To view the email addresses of contacts who opened an email: Click on the Reports section. Then, select the email campaign of which you want to view the Opens reports for. Now, click on the Opens Section. You will now be able to view the recipients who chose to open your email. You
What is Throttling?
Controlling the amount of email campaigns sent to your recipients ISP’s during a timed period is called Email Throttling. The practice of email throttling might not be the most favorable when you want to get your messages out, but ignoring this can mean a poor sending reputation and could lead to low open rates. Slow and steady sending, to begin with, will enhance your reputation and acceptance rate by the
Delivery December 11, 2018