Why you should avoid using public domains for email marketing
Many things can improve your email marketing, but the number one thing you should never do is use a public domain as your sending email address. Using a public domain may cause distrust in your recipients, send you to the Spam folder, and in some cases even have your emails quarantined completely! In this article, we’ll list the different reasons why using a public domain to send marketing emails is
What is a permission reminder and how do I add it to my email?
A permission reminder is an optional message that appears in small print at the bottom of your email. It tells the recipient why they’re receiving the email by stating something along the lines of this: Permission reminders have become standard. They improve the likelihood of your email getting read, and also cut back on spam complaints by showing the customer why and how they got your email or newsletter. You