How to Avoid the Top Twenty Spam Words
Many of the words and phrases that ISP mail filters identify as spam are clearly obvious. Incorporating terms such as $$$, Incredible Deal, Earn Extra Cash, Multi-level Marketing, and of course, Viagra and Cialis into your email text or subject line are surefire, express one-way tickets to the blacklist. There are, however, twenty words or phrases that most email marketers wouldn’t ordinarily consider as dangerous, but using them can demolish
Delivery November 5, 2020
Tips for an Effective Subject Line
The subject line of your email is one of the most important parts of email marketing. It is the first thing your intended audience will see and weighs heavily on their decision to open or delete your email. Following some simple tips will help ensure the best deliverability rates and boost your number of opened emails. Keep It Short: You should keep your subject line to 55 characters or shorter.
Will Benchmark delete bounced addresses from my Contact List?
In case the same contact has hard bounced in three consecutive campaigns, Benchmark email automatically flags the contact as a "Confirmed Bounce". A "Confirmed Bounce" contact will be excluded from your active contact count, and will not be sent any email, if the contact list is selected again. In case a previously bounced email is opened in another campaign before it has been flagged as "Confirmed Bounce", the contact's bounce
Reports December 18, 2019