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Knowledge Base Home aero-right General Questions aero-right What is the difference between a variable and variant?

What is the difference between a variable and variant?

General Questions Updated on May 3, 2022

Variables are what you’ve chosen to test within the email or Variant.

For example, in a From Name / Subject Line AB Test, the From Name and Subject Line are the Variables and the Email with the revisions to the From Name and Subject Line would be the Variant.