Merge Tags Available in Benchmark Email
You can personalize or customize your Benchmark Email campaigns through the use of merge tags. The following categories of tags are available to show you how you can personalize your email campaigns. Before getting started, please be aware that modifying the codes given below could break. HTML can be easy to use. However, the HTML code must be exact for it to render correctly. For example, when using quotation marks
Templates & Editor July 5, 2019
How to improve your email delivery
Great email delivery is one of the most important parts of a successful email campaign. In the long run, it will not only save you money and time but increase your audience and ultimately boost your sales. At Benchmark, we go the extra mile to make sure you have the very best delivery and open rates, constantly adjusting our strategy to move past any roadblock email clients put in place.
Reports August 7, 2019
Top 12 features from the Classic Editor & how to do them with our Drag and Drop Editor
First things first, the Classic Editor does not create responsive emails. Period. Our Drag and Drop Editor does. Aside from being responsive, you can accomplish the same things you were able to in the Classic Editor. Following are the top 12 things done in the Classic Editor and how to do them in the Drag and Drop Editor. 1. Adding Blocks Adding blocks in the Drag and Drop Editor is
How do I install the tracking code on my website?
Tracking if your recipients are engaging with your website, is the number one rule if you want to keep your recipients engaged. Use this information to know what it is they are interested in and figure out how to better pursue your recipients. Learn how Benchmark tracks website activity. If you are using a trigger such as Website Engagement or the condition Website Activity, you will need to copy the tracking
Automation Pro September 20, 2019
Does Benchmark Email track opens on smartphones?
Yes! A small, invisible graphic is embedded in the bottom of your HTML email. This tracker, sometimes called an "open tracker" or "web beacon," is unique to each campaign that you send out. Anytime someone opens your email, the open-tracker image is downloaded from our server. We monitor when the image has been downloaded and this is how your "opens" are tracked. Regardless if the email is opened in an
Reports March 26, 2019
Why am I not receiving my RSS Email Campaigns?
Start by checking if your RSS Email Campaign is active. Your RSS Email campaign will not send out any emails if no new content is found. You can verify this by checking the "lastBuildDate" or the "pubDate" attributes in your RSS Feed. An example is given below. <?xml version="1.0" encoding="UTF-8"?> <rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#"> <channel> <title>Benchmarkemail Blog</title> <link> http://www.benchmarkemail.com/blog/feed </link> <description>Email Marketing Services - Create and send bulk HTML email
RSS August 2, 2019