How do I reduce the number of opt-outs I receive?
The interest your contacts have in receiving your emails will change over time and it is expected that your list may shrink as a result of some contacts losing interest completely. However, there are some things you can do that will help keep your subscribers interested. Keep your contacts engaged with your emails over time: Keep the Content Relevant - Consider breaking your list into smaller segments in order to
Contact Lists August 7, 2018
How do I increase traffic to my website?
Having a solid group of responsive subscribers is the ideal situation for any small business owner. You can feel confident that these subscribers will be frequent visitors to your website. However, you also want to increase the number of people who visit your site that have not yet signed up for your services and products. Here are some suggestions that may help attract a higher volume of new visitors to
General questions August 6, 2018
Do you have a Glossary of Social Media Marketing Terms?
Social media is the use of web-based platforms to create and share user-generated content. This can take on many different forms including blogs, photographs, videos, and email marketing. Below are some commonly used terms and their definitions: API: Application programming interface, a tool used to connect a database of information with another service, such as Benchmark Email. Archives: A collection of previous documents or content that can then be accessed
Social Media November 25, 2020