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Landing Page Domains

Landing Pages Updated on November 4, 2023

To publish a landing page, you’ll need an active domain. For this, you can use the personal Benchmark domain provided in your account, or if you have access to your domain’s DNS settings, you can create a subdomain with a Benchmark CNAME to publish your landing pages.

The setup is easy, and depending on your hosting service, it can be ready to use in just a few minutes. However, please keep in mind some hosting services can take 24-48 hours to update. After verifying your CNAME record, you can set a URL/path for your page.

The landing page CNAME record is separate from your email sending CNAME record. If you are looking for information on how to authenticate your email sending domain, please click here.


Topics covered in this article:


Personal Benchmark Domains


Your personal Benchmark domain will allow you to publish landing pages without the need of having a private domain. The subdomain is a unique Benchmark ID; the subdomain can not be changed.

For example, the personal domain will appear like this

To use your Personal Benchmark Domain:


  1. Go to the checklist of your landing page, then click on the ADD URL option.
  2. Add a path; the path will make up your landing page’s URL. The path should not have any spaces or special characters.

Personal Benchmark Domains are available for all premium accounts. In addition, the Personal Benchmark Domains are SSL certified.


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Why You Need A Domain


A domain is needed to create a landing page URL. If you own a private domain and would like to use it for your Benchmark landing pages, you’ll need to create a subdomain and add a Benchmark CNAME record to your DNS settings. If you don’t have a private domain or have access to your domain’s DNS settings, an alternative is using your personal Benchmark domain.

What is a Subdomain?

A subdomain is a smaller part of the main domain. It allows you to separate content, and it acts as a unique domain, all while living under your domain hosting service. For example, in the image below you can see the subdomain we use for our Benchmark Knowledge Base, all while hosting it on our Benchmark Email domain.


Using “www” as a subdomain will give an error, and your landing pages will not work.

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How To Connect & Manage Your Domain


There are two parts to connecting your domain to Benchmark.

Part 1: Steps to get your CNAME Record. This is the personal Benchmark Domain provided in your account.

Part 2: We’ll show you what to do to verify your domain after the CNAME Record has been added to your DNS settings.

While your landing pages are created and published with Benchmark, the sub-domain you create is hosted on your domain.

Important: Currently, Benchmark supports one domain for landing pages, per account.


Part One

To connect your domain to Benchmark and add a subdomain, please follow the steps below.

  1. From your Benchmark dashboard, click on Landing Pages, and select Landing Pages.
  2. Now, click on Add Domain.
  3. In another browser window, open your DNS admin settings.
  4. Copy your personal Benchmark domain and add it as a CNAME record value for your domain.

  1. In the Custom Domain Address section, add the subdomain, domain and top level domain you will use for your landing pages.

For example:

Where blog is the subdomain, yourdomain is the domain and .com is the top level domain.

  1. When done, click Verify Domain.


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Domain Hosting Services


Choose one of the hosting services below to find instructions on how to add a CNAME record to your domain. If your service is not listed, please let us know, and we can help you retrieve those steps.



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How To Verify Your Domain


Part Two

Once you’ve added the CNAME (personal Benchmark domain) record in your DNS settings, go back to your Benchmark account. If you left the CNAME Record popup open, click on Verify Domain. If you closed it, here is how to reaccess it.

  1. From your Benchmark dashboard, click on Landing Pages, and select Landing Pages.
  2. Then click on Manage Domains.
  3. Your CNAME Record will pop up th犀利士 en click on Verify Domain.

If your domain is verified successfully, then you are now free to publish your landing pages. Keep in mind that depending on your hosting service the verification process can take up to 24 hours. If you are unable to verify your domain, please contact your domain’s support team.


Verified Domain Success Message

      Your subdomain was successfully verified


Unverified Domain Fail Message

      We couldn’t verify your domain. Please confirm your information. If this continues, please contact your domain’s support team.

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Domain Status


  • Active – Domain is connected and verified.
  • Error –  There was a problem connecting the domain. Check your DNS settings, and if needed, repeat the connecting steps.

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Deleting Domains


  • If a custom domain is deleted, landing pages with the deleted domain that were previously published will instead reflect your personal Benchmark domain.
  • Deleting a domain is not reversible. If you delete a domain and need to use it, you’ll need to connect and verify the domain once again.

However, if you still need to delete a domain, please follow the steps below.

  1. From your Benchmark dashboard click on Landing Pages, and then select Landing Pages.
  2. Now, click on Manage Domains.
  3. Locate your domain, and click on the more options icon.
  4. Select Delete and then Confirm.


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If you have any questions regarding your landing page domains, please feel free to contact our Support team via Email, Chat, or by Phone.