What Are Responsive Emails?
Responsive emails are designed to adapt to all the devices they are viewed on by rearranging all texts, images, and blocks. Benchmark offers easy to use tools to help you create your own responsive emails. Resulting in more opens and clicks on your email campaign. Approximately 55% of all emails are now opened on mobile devices rather than computers. The big difference between viewing an email on a traditional desktop
Drag & Drop Editor June 7, 2021
Does Benchmark Email provide responsive templates?
Absolutely yes! Benchmark does provide responsive templates for your emails. Any emails you create in the Drag & Drop Editor will be responsive and will adapt to all mobile devices. Whether you create the email from scratch or choose a template with the Drag & Drop Editor you’ll have a responsive email, barring any content that may break the email. Click Here to learn about Responsive Emails. If you have
Templates & Editor June 25, 2019
Test Email and Limitations
To send a test email: Click on Email from the left navigation, and then Emails again. Then, click on Create New Email or open a Draft or Incomplete email. Complete the first 2 steps. You’ll then reach the Editor step. Select a template to use, and begin editing. Once you are ready hover over the Test button and select the Send Test Email option. You’ll see a popup where
Using Emojis in the Subject Line
Add emojis in your emails subject line and engage with your subscribers in a different and more inviting approach. Benchmark provides the right tools to increase your open rate by implementing websafe and mobile friendly emojis as your email marketing strategy! You can grab your emojis, or you can use the emojis provided by Benchmark. The emojis provided are hosted through Emojipedia, and not all recipients will see the same
Tips for an Effective Subject Line
The subject line of your email is one of the most important parts of email marketing. It is the first thing your intended audience will see and weighs heavily on their decision to open or delete your email. Following some simple tips will help ensure the best deliverability rates and boost your number of opened emails. Keep It Short: You should keep your subject line to 55 characters or shorter.
Email Marketing July 28, 2021
How to Create an Email Using the Drag and Drop Editor
Create emails effortlessly with our Drag and Drop editor. Each section of your email can be customized to fit your company's brand. Select a pre-designed template, create an email from scratch, or if you’d like to use an email you created in the past select from the Past Emails templates. All emails created with our Drag and Drop editor are designed using HTML, if you need to create an email
What Is Preview Text and How Can It Benefit My Email?
Preview text is the short summary text that immediately follows the subject line when viewing an email in an inbox. This text is not displayed in your email's layout. This advanced feature allows you to maximize inbox space and can help increase the open rate of your email. It helps give more control over what content an email client shows after your subject line. Keep your most important information in
Templates & Editor October 14, 2021
Targeted List will analyze the campaigns of your choosing, and determine which contacts are opening or clicking on your emails. You can base this on opens, clicks, or even specific URLs that your contacts click. After choosing Targeted List, two options will appear. Once you have selected your choice, choose the campaigns you want to analyze. You will then be able to create a list based on other variables. Targeting
Contact Lists February 12, 2021
What Is an Ab Test?
With our AB Test feature, you can improve your performance by testing different variables within your email to determine the success by the total number of Opens, Clicks, or Opens & Clicks and choose the "winner" to send to your remaining contact list. Decide what type of test you would like to run, the number of variants, and recipients. Choose whether you want your winning variant to be determined by
How to Edit the Alignment of an Image in the Editor?
Our Drag and Drop editor offers different image blocks for your image needs. When your image is placed in your campaign you may want to use the alignment options to move images to one side of a campaign or to the edge of the email. In this FAQ you will learn how to align your images within your email campaign using the Drag and Drop editor. Image Block
Templates & Editor January 11, 2022