Contact List Segments
Contact list segments allow you to group your contacts based on data provided in your contact list fields. Instead of sending the same content to your entire contact list, you can use segments to create targeted campaigns. Read more about why and how email segmentation is important to your email marketing: Email Segmentation 101 Topics covered in this article: How to create a segment How to send to a
Segments May 16, 2022
What Is a Double Opt-in?
A double opt-in is a two-step process for new signups, that allows site visitors to join a mailing list. The visitor must initially sign up and then respond to a welcome email containing a confirmation link. Using a double opt-in signup form helps ensure your contacts are interested in receiving your email content, and it also avoids robot email signups and improves email deliverability. Here’s how it works: First, someone
Contacts October 14, 2021
How To Exclude Specific Lists From Receiving Emails
When scheduling an email campaign, you can exclude specific lists or segments from receiving the email. This process is done in the Email Checklist of your campaign. If a contact's email address is part of the Send To list and is also in the Exclude list, that contact's email address will not receive the email. Exclude contact lists by following these simple steps: Log into your Benchmark account. On
Segments June 3, 2022
Master Unsubscribe List
When recipients unsubscribe from your email, our system automatically filters them out from your list’s and adds them to your account’s Master Unsubscribe List. Contacts in the Master Unsubscribe list cannot be removed from the list. They became inactive contacts, and from that point forward, our system will not send emails to them again. Because we are compliant with the Can-Spam Act, we ensure every email sent contains an unsubscribe
Contacts June 10, 2021
Master Invalid List
The Master Invalid List stores email addresses returned as invalid emails by ISPs. These emails are determined invalid based on the message provided from the receiving inbox, such as Yahoo, Gmail, and others. The Master Invalid List helps prevent future hard bounces that could damage your email sending reputation. CONSIDER Our support team can only remove contacts added to the Master Invalid List after a review process; only then will our system
Contacts June 9, 2022
Why Role Based Addresses Are Not Permitted
Role-based email addresses are usually set up by a company to manage general inquiries or issues related to that organization. These emails are managed by several people or individuals who may be part of different departments. Sending informative emails to such email addresses result in a high complaint rate, and we do not allow such addresses to be imported in bulk. If you have been given explicit permission from a
Contacts January 13, 2022
List Approval
So you just uploaded your list, and now you can’t use it because it is Under Review going through our List Approval process. No need to panic, this process only takes a few minutes. List approval is our process to verify the existence of contacts in your list. In simpler terms, we make sure they are valid emails. During the list approval process, we sample a small percentage of your
Contacts December 21, 2020
How to Use the Quick Send Feature to Resend Emails
The Quicksend feature allows you to resend a previous email campaign (created in the last 60 days) to individual contacts that you choose from other lists. To send a previously sent email campaign to individual contacts with Quicksend, use the following steps: Click on the Contacts tab. Find the list that contains the contacts you wish to Quicksend to. Go to its details page by clicking on the hyperlinked Contact
Contacts April 28, 2022
Importing Contacts from another Email Marketing Service
Are you struggling to export your database from one email marketing service to Benchmark Email? Following are the steps to export your database from some of the common email marketing services. MailChimp Navigate to the Lists page. Locate the Audience (list) you want to export and click on the name of the audience. Click on the option to View Contacts. Then, click Export Audience. Select the Audience again and then
Importing & Exporting June 3, 2022
How to Copy Lists
If you are managing multiple lists, it comes as no surprise that having one main list can save so much precious time, which is why we recommend using our feature Copy List. Now, if managing one list isn’t in your best interest but do need to copy from one list to another we’ve got you covered. Copying contacts from one list to another is fast and straightforward. In this article
Contacts May 27, 2021