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What is List Verification?

List Verification is the process of removing undeliverable or dangerous emails from your list. When a marketer uploads their list into our system, it will go through our List Sampling process, in which our system checks for undeliverable emails. Based on the results the list is either rejected or approved. We utilize third-party services for all of our list verification needs, these include BriteVerify as well as Kickbox, both of

Contacts Delivery February 2, 2022

What Is the Benchmark’s Reputation Health Score?

  Benchmark provides a quick view of your sending reputation within Benchmark by scoring your sending habits. Depending on your sending habits the score can range between 8 and 0. It's a no-brainer that creating good sending habits can lead to great email delivery success. The health reputation meter can help you achieve your sending goals by staying within a reasonable sending range. The scores are given based on the

Delivery September 14, 2021

How to Reduce Spam Complaints

  The following tips will help you reduce spam complaints: Confirmed opt-in: The best way to ensure that your subscribers want to receive emails from you is by using a confirmed opt-in process. It requires your subscribers to confirm their subscription, usually by clicking a link in an email before they can be added to your email list. Your list only: It is not acceptable to purchase email lists or

Delivery Reports April 19, 2021

Will Benchmark delete bounced addresses from my Contact List?

In case the same contact has hard bounced in three consecutive campaigns, Benchmark email automatically flags the contact as a "Confirmed Bounce". A "Confirmed Bounce" contact will be excluded from your active contact count, and will not be sent any email, if the contact list is selected again. In case a previously bounced email is opened in another campaign before it has been flagged as "Confirmed Bounce", the contact's bounce

Reports December 18, 2019

What Causes a High Bounce Rate

There are a few things that can have a big impact on your bounce rate. There are some questions you'll want to ask yourself to help determine the cause of a high bounce rate: Was my list formatted correctly before it was uploaded? If your list is not set up properly in your .txt, .csv or .xls file prior to being uploaded into Benchmark Email, then you may see most,

Contacts Delivery January 8, 2021