What is a Double Opt-in?
A double opt-in is a two-step process for new signups, that allows site visitors to join a mailing list. The visitor must initially sign up and then respond to a welcome email containing a confirmation link. Using a double opt-in signup form helps ensure your contacts are interested in receiving your email content. And it also avoids robot email signups and improves email deliverability. Here’s how it works: First, someone
Contact Lists October 28, 2019
How to use the Update Contact Details Node
You can set up the Automation Pro journey to automatically update contact details with relevant tags based on email and website engagement. By updating your contact’s details, you can also create new segments or move contacts from one segment to another. These segments can be used to plan both online and offline future marketing strategies for your database. The Update Contact Details option is available in the Action nodes. We
Automation Pro February 12, 2020
Master Unsubscribe List
When recipients unsubscribe from your email, our system automatically filters them out from your list’s and adds them to your account’s Master Unsubscribe List. Contacts in the Master Unsubscribe list cannot be removed from the list. They became inactive contacts, and from that point forward, our system will not send emails to them again. Because we are compliant with the Can-Spam Act, we ensure every email sent contains an unsubscribe
Contact Lists August 23, 2019
Master Invalid List
The Master Invalid List has been added to prevent bounces and help you with your reputation as a sender. Sending emails to Invalid Email addresses, or sending over and over again to the same invalid email address might cause a lot of damage to your reputation as a Sender. Benchmark Email understands the importance of maintaining our client’s sending reputation. Therefore we introduced features like Reputation Health Score to monitor
Contact Lists August 31, 2020
Importing Contacts from another Email Marketing Service
Are you struggling to export your database from one email marketing service to Benchmark Email? Following are the steps to export your database from some of the common email marketing services. MailChimp Navigate to the Lists page. Locate the Audience (list) you want to export and click on the name of the audience. Click on the option to View Contacts. Then, click Export Audience. Select the Audience again and then
Contact Lists August 22, 2019
How do I move some of my contacts to another list?
You may want to move some of your contacts to another list at some point. To move your contacts, we have provided simple steps so you may target your list(s) with a more direct approach. Follow the instructions below to move/copy all of your contacts from one list to another: Log in to your Benchmark account. On the Dashboard menu, select Contacts. Click on the list name containing the contacts
Contact Lists August 7, 2019
How do I copy my lists?
If you are managing multiple lists, it comes as no surprise that having one main list can save so much precious time, which is why we recommend using our feature Copy List. Now, if managing one list isn’t in your best interest but do need to copy from one list to another we’ve got you covered. Copying contacts from one list to another is fast and straightforward. In this article
Contact Lists August 31, 2020
Difference between Copying and Moving Contacts
What is the difference between copying and moving contacts, they might sound the same, but they have two different functionalities. Copying contacts to another list can help you maintain multiple lists with the same contacts, while moving contacts deletes the contact from its original list, learn more below. Moving Contacts When you move contacts, you’re simply picking individual email addresses and sending them to another list. Those email addresses
Contact Lists December 6, 2018
Security PIN for Benchmark
Our Security PIN is a feature provided to all paid accounts where the client can secure the downloading of all their lists. You can protect your lists by enabling a password required before exporting any contacts. This is an excellent solution for businesses with multiple individuals accessing an account. To locate your Security PIN on your account, kindly follow the steps below: Log into your Benchmark account. Click on your Account
Contact Lists May 24, 2019
Can I Add Google Analytics Tracking To My Email Campaigns?
If you use Google Analytics on your website, you can actually track clicks from your Benchmark email campaigns all the way to purchases on your website. Benchmark can do this automatically for you, giving you a better picture of your email marketing return on investment. You must first create a Google Analytics account and set this up on your website. Be sure to set it so that it may